How Ethika Became One Of Hip-Hop's Favourite Brands? Can I Become A Distribution Partner Of Ethika?
Ethika’s increasing popularity cannot be ignored, especially when Ethika has made its mark in the hip-hop world. Yes, you read that right- HIP HOP.
It has become one of hip-hop’s favorite brands. Well, rightfully so. But, in this blog, we are discovering “HOW IT BECAME ONE OF THE HIP HOP’S FAVOURITE BRAND?”
So shall we uncover the secret?
Collaborations
Apart from being the most comfortable underwear brand for men, Ethika expanded its reach by collaborating with many hip-hop artists and rappers. With the recent collaborations, it didn’t take Ethika much time to take the hip-hop world by storm.
For instance, the recent collaboration with the rapper Kid Ink and Casey Veggies was enough to take make waves among the fans and the hip hop world. But that’s not where the Ethika stopped, but when The Game was spotted wearing the Ethika underwear collection, it took Ethika branding in the hip hop world to the next level.
Lil Jon was the first artist to flaunt the Ethika underwear, and this was back in 2008. Ever since then, many artists from MGK, Meek Mill, Chris Brown, and many other artists have worn it.
Another surprising reason for the popularity of Ethika goes way back to 2012. It happened when the Sam Clemente-based underwear brand decided to branch out and utilize its resources in building a music program. Hence, it can be said that the association with the music industry has been long-lived.
The branching out of the program benefitted Ethika in several realms of entertainment and most prominently in the hip hop genre.
It can also be said that the popularity in the hip-hop world is primarily due to the collaborations with rappers. But the question arises, why do they choose Ethika in the first place?
It can be said that there are two reasons for that.
1. OVERALL BRAND
The Ethika name is a brand itself and stands for what it represents. This means that they spend time paying attention to every detail that goes into making the final product. And also that thought that goes behind creating such a product.
2. The Product
The next thing that has contributed to the popularity of Ethika among the hip hop genre world is that t offers the best product in the market. Talking about Ethika, it has premium quality, and the fabric that goes into making it is the finest and the perfect combination of cotton and spandex. Moreover, the cut, the style, and the wide range are other aspects that are leading factors for its popularity.
3. Song Mixtape
Another reason that significantly contributed to the increasing hype of Ethika in the hip-hop industry is the dropping of a new 13-song mixtape called The Prophesy.
This album features original tracks from NBA YoungBoy, Ski Mask the Slump God, Young bans, Mozzy, and many more. There were 13 tracks, and each artist designed their own pair of boxers. The collaboration works in a smooth manner where the songs are given out for free, the artists get royalties from the merchandise, and the partnership helps expand the Ethika customer base. All in all, it's a convenient and beneficial joining of two parties.
Before 2012, Ethika was just selling to athletes. But then they realized that underwear is a product that is the need of everyone, and with music, they saw people were connected. This is how they came up with the idea and how the connection of the hip-hop genre with an underwear brand came into existence.
Lastly, another reason that contributed to the factor of how Ethika became one of hip-hop’s favorite brands is their marketing strategy. The way they have collaborated with the unknown rappers initially who are now big names of the industry. This is the same strategy they adopted when they had athletes on board.
Now, Ethika is a brand in itself, and everyone knows it for the quality it provides at the most reasonable prices. The designs are unique and new. For instance, in this case, every artist created their own design, which is yet another amazing way to attract the fans of the particular artist to get their hands on the customized underwear.
This has undoubtedly proven to be the best strategy for Ethika, and there is a reason why there is an increase in the individual retailers willing to stock up on Ethika underwear because they see profitability and money.
Let’s talk about this aspect in detail.
Can I Become A Distribution Partner of Ethika?
Anyone willing to start a potential business that will do good in the market can become a distribution partner of Ethika. Ethika is a renowned brand among the users, and there is no reason why the individual Ethika retailers won't be able to sell out. In fact, the collection is so wide and compelling that it's a profitable business. Moreover, the ongoing and recent collaborations of Ethika with the artists increase the people reach, and being a retailer; you get more and more customers. So if you are thinking from the aspect of business, then it's the most profitable business you can get in. It will increase your income source, and you can make money easily.
However, if you are willing to become an Ethika distribution partner, there are some aspects you need to take into consideration. Some are as follows:
1. Choose A Reliable Supplier
Finding a reliable supplier for your bulk Ethika order is essential for many reasons. Number one, you definitely don't want to sell bad quality Ethika underwear to your customers, especially when the sole reason why customers are buying is because of the quality. Secondly, not choosing a reliable supplier means wasting a heaping stack of money. Also, it will come as a cost by losing your customers if you serve them with poor quality. All in all, it is a chain that will impact your entire business, and hence choosing a reliable supplier is crucial. Here is something you need to be looking for in your supplier for reliability:
1. The reviews of the supplier
2. The price quotation they offer
3. The certification
4. The timely-delivery aspect
As long as these points are in check, you will be ensuring a good, reliable supplier to partner up with your Ethika retail business.
Imagine ordering a huge order from an unreliable supplier, it will not only waste your money, but the product line will not be worth selling. Or even if you do, there is a high chance that you will see the credibility of your customers. Either way, you are at a loss. So why not invest in a good wholesale supplier? Looking for a recommendation, we have one for you!
2. Choose Bkage
With multiple suppliers in the market, it often gets really hard to ensure all the points mentioned above. However, if you don't, then there is a high chance that you end up choosing the wrong supplier. To save yourself from all of this hassle, you can simply opt out for Bkage wholesale, and you won't be disappointed for many reasons.
Firstly, as a retailer, you will get options of a wide range of collections of men’s underwear which you can eventually offer to your customers. Secondly, at Bkage, we offer you the most competitive price range that will not only help you maintain your profit margins but will also ensure that the prices you offer to your customers are the best in the market. Furthermore, we provide a guarantee of the quality we provide, and we ensure that we make the product just like the way it is known for. Lastly, the designs and the printing is top-notch that you won't second guess your decision for choosing us, that's for sure!
Keeping all this in mind, it can be said that you can become an Ethika distribution partner, and you will witness a growing business. But if you are keen to grow, then it all comes down to the supplier you are opting for.
Final Thoughts
Ethika is already a popular underwear brand among its customers. But what helped it increase its hype was the collaboration with the rappers and many artists in the music industry. It is a no-brainer that it was meant to cause the frenzy of excitement, which it did.
Considering the growth of the business, you should also think about becoming the distribution partner for Ethika. And if you plan to, then Bkage wholesale has got you covered!
So what are you waiting for? Make sure to place your order now! Also, we offer the best prices; hence keep an eye on what we are offering you. We have the best promotional prices too, which you surely don't want to miss!
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